Community Made






June 2018
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“It wasn’t about being a great musician. It was about irritating the parents as much as we could”  Shep Gordon Click to Tweet

This is a very special conversation for me. Leveraging many of the principles shared in the previous "reaching the unreachable" episode, I connected (and ultimately fostered a great relationship) with the legendary Shep Gordon. A man who's name is synonymous with Film, Music, and the Culinary Arts.

He's known by GQ magazine as the unfamous man who made everyone famous, and in this episode you'll discover why.

Be prepared for one of the best storytellers you’ll ever hear on this week’s episode of Community Made...

Reviewer of the Week:
Kirsten Reeder

Select Links and References

SuperMench Documentary - Supermench: The Legend of Shep Gordon

They Call Me Supermench: A Backstage Pass to the Amazing Worlds of Film, Food, and Rock 'n' Roll

Song: Wake Up Everybody by Harold Melvin

Chitlin’ Circuit

Earth, Wind, and Fire

BBC Documentary of Teddy

Kiss of the Spiderwoman

Whales of August

Stop Making Sense

Cannes Film Festival

EMI Records

Direct download: S2E7_-_An_Intimate_QA_with_the_Legendary_Shep_Gordon.mp3
Category:business -- posted at: 8:36am EDT

“One thing I’ve learned over the years is that people will reward effort. The success of your outreach is often in direct proportion to the amount of effort you put into it.” Click to Tweet

Connecting with big names is more of an art than a science and in today’s episode I’m going to talk you through 3 real life examples of reaching the unreachable to dissect the strategies used in each case to make those connections finally happen.

If you listen carefully, you’ll discover ways to cut through the noise, how to work with gatekeepers, and how to turn rejection into opportunity….

Reviewer of the Week: Ryan France

Select Links and References

The Art of Charm with Jordan Harbinger

Supermensch: The Legend of Shep Gordon

They Call Me Supermensch: A Backstage Pass to the Amazing Worlds of Film, Food, and Rock’n’Roll

Underground - Online Marketing Seminar

Tony Robbins’ Unleash the Power Within

Principles: Life and Work by Ray Dalio

Board Meetings Retreat by Jim Sheils


Direct download: S2E6_-_Reaching_the_Unreachable.mp3
Category:business -- posted at: 5:00am EDT

“I have been able to build a lot of relationships with speakers and mentors – not by being the most exciting person in the room – but by being the most attentive person in the room” – Vanessa Van Edwards Click to Tweet

Vanessa Van Edwards went from struggling with social interactions in college to becoming the recognized expert on relationship building communication skills and author of Captivate: The Science of Succeeding with People.

In this episode I sit down with Vanessa and UJ Ramdas, the creator of the Five Minute Journal to discuss tips and strategies for building meaningful connections at conferences and how to nurture those connections for genuine relationship building over time.

How to maximize your time and energy at conferences, approach speakers and VIPs, master the art of small talk, and so much more…

Review of the week: Jay Wong

Select Links and References

Vanessa Van Edwards

UJ Ramdas

Captivate: The Science of Succeeding with People by Vanessa Van Edwards

Tribe by Sebastian Junger

People mentioned in this episode:

Adam and Jordan Bornstein

Jason Feifer

Mark Manson

Richard Branson

Jesse Katz

Tim Ferriss

Pellegrino Castronovo

Dan Martell

Sol Orwell

Dave Chappelle

Yanik Silver

Direct download: S2E5_-_How_to_Connect_At_Conferences.mp3
Category:business -- posted at: 5:00am EDT

“What’s funny is why we get introductions wrong. We either never get taught how to do it, or we learn this stupid thing called the elevator pitch.” ~ Clay Hebert Click to Tweet

A good introduction should engage you, draw you in, and leave you wanting more. It’s not a slogan or a sales attempt, and if it comes across like one it will turn people off. If your nervous, unprepared, or a little too aggressive you not only compromise what you’re saying but how you’re saying it.  

The good news is that how you introduce yourself is completely within your control; something that you can and should prepare in advance.

In this episode of Community Made I sit down with Clay Hebert to discuss how to craft the perfect introduction, engage in small talk, and nail first impressions each and every time...

Reviewer of the week: Melissa C

Select Links and References
Never Lose a Customer Again by Joey Coleman


The Perfect Calendar

The Perfect Introduction Facebook Group

People mentioned in this episode:

Brian Kurtz

Phil Randazzo

Michael Fishman

Joey Coleman

Matt Mullenweg

Richard Branson

Elisha Otis

Jim Kwik

Simon Mainwaring

Dan Martell

Doug Brackmann

Direct download: S2E4_-_Ditch_the_Pitch_with_Clay_Hebert.mp3
Category:business -- posted at: 5:00am EDT

 “Anybody I know who really makes the most out of live experiences, judges an event not by the content, but by the potential connections.” Click to Tweet

Events have the power to deliver a disproportionate amount of value for the amount investment made. Almost every time someone has helped me overcome an obstacle, opened a door of opportunity, or made a profound introduction, it’s been someone that I originally connected with at a live event. Investing your time, money, and energy into attending events is an absolutely critical part of building new relationships and growing your network. But for so many of us, events are a serious pain point.

In this episode I offer you an event networking guide that anyone can use to maximize the ROI of attending events, with particular tips and tricks for all you introverts out there. Because growth begins at the end of your comfort zone...

Reviewer of the week: Josh Stanton

Links and References:

Mastermind Dinners: Build Lifelong Relationships by Connecting Experts, Influencers, and Linchpins by Jayson Gaignard

An easy conversation trick that will make you more likable from CNBC

Why talking about yourself can be as pleasurable as sex from The Daily Mail

People mentioned in this episode:

Yanik Silver

Joe Gebbia

Clay Herbert

Satya Twena

Vanessa Van Edwards

Direct download: S2E3_-_An_Event_Networking_Guide_for_Introverts.mp3
Category:business -- posted at: 5:00am EDT

“You can't change the people around you, but you can change the people you are around. Who you surround yourself with is who you become, so choose wisely.“ ~ Jayson Gaignard Click to Tweet

Studies prove time and again that strong relationships are the key to lifelong health and wellbeing, yet in today’s digital age we are drowning in contacts and absolutely starved for genuine connection to other people. Entrepreneurs, who already tend to be socially isolated due to the demands of their professional lives, are particularly susceptible to depression and the detrimental effects of lacking social connection.

In this episode I dive into the importance of establishing your tribe, the power of peer group influence, and how to assess whether you should love them, lift them, or leave them.

You really are the company you keep.

Reviewer of the week: Gordie Bufton

Select links and references:

“4 Words That Will Get Your Email Opened” by AWeber

Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins

Tribe: On Homecoming and Belonging by Sebastian Junger

What makes a good life? Lessons from the longest study on happiness by Robert Waldinger

People Mentioned in this episode:

Keith Ferrazzi

John Wooden

Dan Sullivan

Jim Collins

Warren Buffett

Jim John

Sebastian Junger

Direct download: S2E2_-_Even_Leaders_Need_a_Tribe.mp3
Category:business -- posted at: 5:00am EDT

“You can’t connect the dots looking forward, you just need to trust that they will somehow connect.” Steve Jobs
In 2011 I attended an invite only event hosted by Tim Ferriss geared towards authors who wanted to become New York Times Best Sellers. I had no desire to write a book at the time, but with a price tag of $10k USD, I had a strong feeling that there was bound to be some interesting people in attendance. That event fundamentally changed the trajectory of my life.
In this episode I share...
- Why you never know the value of your relationships until you really need them.
- How Seth Godin’s Q&A inspired me to host my very first Mastermind Dinner (which later led to the creation of MMT).
- and why I bought 4000 copies of Tim Ferriss’ book.
Also, a special shout out to our reviewer of the week Lee DeBoo!

Select Links and References:

Opening the Kimono

Mastermind Dinners

The Four Hour Chef

The All You Can Eat Campaign of Goodness by Tim Ferris

People mentioned in this episode:

Tim Ferriss

Seth Godin

Thornton May

Scott Kavanagh


Direct download: S2E1_-_Your_Network_is_Your_Net_Worth.mp3
Category:business -- posted at: 5:00am EDT

“I’ve been doubling down on relationships for the last 4 years and I’ve never felt more fulfilled, I’ve never been in a better financial position. To me it’s the safest, wisest investment you can make.”  Jayson Gaignard Click to Tweet

Season two of the podcast - How to Grow, Nurture, and Amplify Your Business Relationships - is just a few short weeks away and I figured what better way to introduce the season than this rapid fire, actionable chat with podcasting pro Andrew Youderian. So I’m turning the tables in this Wildcard Wednesday episode of Community Made and sharing a recent interview featuring yours truly on the eCommerceFuel Podcast.

How to connect with influencers, deciding when leverage the power of your network, the rules of facilitating warm introductions for people in your inner circle, and so much more...

The perfect primer for season two, I hope enjoy this intimate, one on one!

Select Links and References

eCommerceFuel Community

eCommerceFuel Podcast

Tribe by Sebastian Junger

People Mentioned in this episode:

Kevin Rose

Seth Godin

Tim Ferriss

Gary Vaynerchuk

Elon Musk


Direct download: Wildcard_Wednesday_-_Strategies_for_Building_a_World_Class_Network.mp3
Category:business -- posted at: 5:00am EDT

In this very special Wildcard Wednesday episode it is my privilege to sit down James Altucher and A.J. Jacobs to discuss the art of the interview. James is the host of the top rated podcast The James Altucher Show and best-selling author of over 17 books including Choose Yourself and The Power of No. He’s also a contributing writer to publications like the The Wall Street Journal and Forbes. A.J. is a contributing editor for Esquire, commentator on NPR, and the author of six books including New York Times bestseller, My Year of Living Biblically and his latest work It’s All Relative.

In this episode the three of us sit down to discuss interviewing big names like George Clooney and Scarlett Johansson, how to build instant rapport with interview guests, and what to do when your interview tanks. Ever wondered happens when you put three interviewers in a room together for over two hours? This...

Select Links and References:

It’s All Relative: Adventures Up and Down the Family Tree by A.J. Jacobs

Know it All: One Man's Humble Quest to Become the Smartest Person in the World by A.J. Jacobs

Fractured Fairy Tales by A.J. Jacobs

The Year of Living Biblically: One Man's Humble Quest to Follow the Bible as Literally as Possible by A.J. Jacobs

People mentioned in this episode:

Tim Ferriss

Louis CK

Jerry Seinfeld

Garry Kasparov

George Clooney

Scarlett Johansson

Adam Grant

Eva Longoria

Joe Rogan

Marc Maron

Gerard Butler

Biz Markie

Tim Kennedy

Chuck Klosterman

Bill Maher

Sarah Michelle Gellar

Shane Claiborne

Direct download: How_to_Build_Instant_Rapport.mp3
Category:business -- posted at: 5:00am EDT

“Being exceptional at gift giving is not rocket science, but it does require you to go the extra mile. However when you go the extra mile, it’s never crowded...” ~ Jayson Gaignard Click to Tweet

In this very special Holiday Edition of the Community Made podcast I share 3 important reasons why gift giving during the holidays is a big mistake. You’re better off spending your time, money, and energy on gifts that will leave a lasting impression.

Consider your colleagues and clients from a Biggest Fan Perspective and learn how to 10x your gift giving efforts in this episode of Community Made... 

Select Links and References:

The Power of Habit: Why We Do What We Do in Life and Business

The Power of Moments: Why Certain Experiences Have Extraordinary Impact

Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention

People mentioned in this episode:

Charles Duhigg

Danny Meyer

The Heath Brothers (Dan Heath & Chip Heath)

Tony Robbins

John Rouland

William Arthur Ward

Direct download: S1E10_-_Holiday_Gift_Giving_.mp3
Category:business -- posted at: 8:00am EDT